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Audio Advertising for Traffic Management Services

CBC/Radio Canada

RFP# REV20260601 Title: Audio Advertising for Traffic Management Services PLEASE READ THE FOLLOWING COMPLETELY AND CAREFULLY PAYING ATTENTION TO ALL REQUIREMENTS AND DATES. CBC/Radio-Canada is seeking Proposals from industry in response to its Request for Proposal (“RFP) for Insert Audio Advertising for Traffic Management Services. An Agreement resulting from this RFX may potentially be for three (3) years with two (2) irrevocable option(s) to extend for two (2) year period(s). 1. SUMMARY OF REQUIRED GOODS/SERVICES: The key objectives in issuing this RFP are as follows: CBC/Radio-Canada seeks to buy one audio ad delivery system for a podcast environment. The solution must offer a range of targetability for advertisers. The solution must also deliver an array of ad metrics compliant with the current podcast metrics governed by the IAB. As CBC/Radio-Canada may have content rights restrictions the solutions also need to have the flexibility of allowing for self hosting and most offer a robust open API to allow any configuration that CBC/Radio-Canada sees fit for their situation. 2. MANDATORY REQUIREMENTS: This RFP is open only to Proponents who meet each of the mandatory requirements listed in Appendix A Scope of Work and SOW Response Grid. 3. TO OBTAIN THE RFP DOCUMENTATION CBC/Radio-Canada uses MERX (https://www.merx.com/public/solicitations/open) and from here you can type CBC or Radio-Canada to manage its solicitation process. All Proponents must obtain the RFP documents through MERX. Below is the link to the MERX Supplier User Guide for new users https://www.merx.com/cms-portals/MERX/cms/public/help/guides/supplieruserguide-v1.0.pdf Determine eligibility to participate based on the description of the objective statement for the RFP. To obtain the documents the Proponents must be registered with MERX. If they are not already registered, they must do so by following the instructions included in the MERX Supplier User Guide link above and/or call 1-800-964-6379. The

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